Mike Ford
Founder and Managing DIrector, SiteMinder

Mike Ford

Mike Ford is the Founder and Managing Director of SiteMinder, one of Australia leading online distribution channel managers. 

Having previously led the development of Australia's largest e-health transaction switch, Mike recognised a similar integration need within the hospitality industry. A huge technology void existed between the accommodation providers and the channels that sold their inventory - a void which surprisingly had not effectively been addressed by any organisation at the time . 

At the time of starting SiteMinder, Mike was a shareholder in a large accommodation provider, and got tired of hearing from his manager how time consuming and costly the manual updating of internet booking sites was. In order to get some peace and quiet, Mike quit his job and started SiteMinder. His manager doesn't complain anymore, and she, along with hundreds of other accommodation providers across Australia and New Zealand are now happy and sleep well at night.

Mikes formal qualifications include a Bachelor Of Commerce degree in business management and information systems, and an MBA.