Shannon Knapp
Group Revenue and Distribution Manager, Mirvac Hotels and Resorts

Shannon Knapp

Shannon brings to Mirvac extensive experience in yield and pricing strategy as well as distribution management. After holding various revenue and distribution management positions with Carlson Hotels Worldwide in the United States, she moved to Sydney in 1998 to lead the expansion of their reservations and distribution services centre for the Asia Pacific region.

Since joining Mirvac in March 2006, Shannon has led the Central Reservations Services operations roll-out for the group’s hotels in Australia, New Zealand, and Vanuatu.

As Group Revenue Manager, Shannon is currently responsible for pricing strategy and the management of new revenue distribution streams and channel partnerships for the overall Mirvac Hotels business. She also leads the central Yield, Reservations Services, and Central Systems teams, with a strong focus on RevPAR, training, and shared knowledge.