The past few months have been quite an experience, a long rambling journey through the Australian travel web. It’s been a roundabout route on my way to choosing the TRAVELtech Top 25 Australian Websites, from which TRAVELtech Website of The Year will emerge.
I have seen sites I didn’t know existed, and others that shouldn’t. In the end I had to choose 25. It wasn’t easy and I’m still not convinced. There are so many sites that could so easily have been there but aren’t.
Accommodation aggregation sites are by far the most competitive category. No coincidence that’s where the money is to be made. A ready supply of inventory through the massive online databases (ultimately) controlled by the likes of Orbitz, Travelocity and Expedia also helps. Popular sites such as www.lastminute.com.au, www.roamfree.com.au, www.quickbeds.com.au and others came so close to making the Top 25 it’s ridiculous. But, right or wrong, decisions had to be made. More …
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