Carbon Neutral Takes Off With Consumers

Carbon Neutral schemes are winning widespread public support.

Simon Westaway, GM of Corporate Affairs at Jetstar, told delegates at the Tourism Directions conference in Sydney that 10% of the low cost carrier’s customers are opting to pay its Carbon Offset fee, which varies according to the distance but is generally a couple of bucks or less.

For example, Jetstar’s Carbon Offset fee for a return flight between Sydney and the Gold Coast is A$1.64. Meanwhile Scott Blume from Zuji said its Travelocity stable mate, Lastminute.com in Europe, was getting 20% take-up on Carbon Neutral initiatives.

Travel Trends: November 1, 2007

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