Everything Old Is New Again At Jetstar

UPWARDLY mobile low cost carrier Jetstar wants to increase its sales through the trade – you know, traditional travel agents. That is, the very people Jetstar was set up by Qantas to bypass when selling its airfares direct to Joe and Joanne Public.

It wasn’t that Jetstar wouldn’t let agents sell their product, they just wouldn’t pay them any commission to do so. Now, apparently, Jetstar has discovered “new and innovative” ways of working with the industry to expand its “agent, corporate and group capabilities”. 

You reckon the new and innovative sales techniques might include a little old-fashioned money?  Travel Trends: March 26, 2009

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