A RECENT trawl of Christmas holiday deals offers a pretty conclusive response to those who wonder why Australian tourism is in decline. It’s expensive compared with international options and the quality is not always there.
Exhibit 1: Package to Aspen Snowmass, North America’s sexiest snow resort, including airfare ex-Sydney all the way to Aspen, seven night’s twin share accommodation and a six day lift ticket for less than A$2800. This package was for early bookings on mid-January 2010 departures.
Exhibit 2: A good quality east coast beach house in January in a remote location like Seal Rocks (no restaurants, shops etc) will set you back at least A$3500 to A$5000, while the bad ones (the majority) will cost between A$1500 and A$3500. Out of peak season the situation isn’t much better.
Punters know that tradition costs and the experience often isn’t worth the money paid, especially when those who can have turned their houses into resorts anyway. That’s why Australians are heading overseas in increasing numbers.