The Australian Government has announced $150 million regional tourism funding including a $50 million Regional Tourism Recovery marketing fund to help regions reliant on international tourism to attract domestic business, and $100 million for regional tourism infrastructure as part of the Building Better Regions initiative.
Federal Tourism Minister Simon Birmingham said the Regional Tourism Recovery fund “will support internationally dependent tourism regions to adapt their offerings, experiences and marketing to appeal to domestic visitors in the short-term and be in the strongest possible position to welcome back international tourists down the track.”
The regions which will share the $50 million fund are:
- Australia’s South West (Western Australia)
- Gold Coast (Queensland)
- Kangaroo Island (South Australia)
- Lasseter and Alice Springs (Northern Territory)
- North Coast (New South Wales)
- Phillip Island region (Victoria, pictured above)
- State of Tasmania
- Tropical North Queensland (Queensland)
- Whitsundays and Mackay region (Queensland).
Deputy Prime Minister and Minister for Infrastructure, Transport and Regional Development Michael McCormack said $200 million would be injected into the Building Better Regions Fund, “$100 million of which will be dedicated to tourism-related infrastructure.”