Bob East, Chair Tourism Australia; Chair Experience Co

Bob East, who is speaking at Travel IQ 2018, has more than 20 years’ experience in the tourism industry, most recently as CEO of the Mantra Group.

Bob and a passionate group of private investors created the Mantra Group and over a period of 12 years shaped the group to be the largest Australian hotel and resort business operating 140 hotels predominantly under the Peppers and Mantra brands.

Bob listed the company on the ASX in June 2014 which culminated in its inclusion into the ASX 200 list in 2015. Bob then managed Mantra Group’s $1.3B acquisition by AccorHotels, one of the world’s largest hotel operators in 2018.

Bob was recently co-chair of the ASEAN summit for business and tourism and is currently on the federal government’s Brand Australia board.

Bob is the Chairman of Tourism Australia and prior to this was Chairman of Tourism Events Queensland. He is also Cahir-elect of Experience Co.

Bob holds an MBA and is Deputy Chair of the Gold Coast Suns Football Club.

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