And Then There Was One – HotelBeds Buys GTA

Logo - gtaHotelBeds is now the undisputed leader of the “traditional” online travel wholesale space (Online Travel Agents aside), after buying  its two main rivals – GTA and  Tourico. The GTA deal was announced on Friday and followed HotelBeds’ Tourico acquisition in February. HotelBeds will retain all three brands with combined annual room nights sales in the region of an estimated 50m. Impressive, but to put this in context, the Priceline Group did 557m room nights in 2016.

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