Hamilton Island Pulls qualia from OTAs to Protect Brand

Logo - qualiaHamilton Island has pulled its luxury resort, qualia, from all Online Travel Agents because GM Sales Phillipa Harrison said they were collectively damaging the brand. “We kept finding the product in the strangest places and didn’t know how it got there,” she said. “We can’t control the pricing and we can’t control the affiliate marketing through OTAs.”

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