PR Speak Launches Increased Tiger Capacity

As a former public relations flack, I love a bit of PR speak, the kind of language which only ever appears in a press release or statement. Here’s a classic from Vanessa Regan of Tiger Airways. “Since resuming domestic services, customers have embraced Tiger’s affordable airfares coupled with industry leading reliability.” For the record, Tiger is increasing capacity out of Melbourne and Sydney from late March.

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