Rapid Rise in Mobile Bookings

Expedia reports a major shift to US mobile bookings which is translating to a big increase in last minute transactions. “The booking window is changing,” said Dhiren Fonseca, co-president of Expedia’s Partner Services Group. “We’ve seen a 28% growth in sameday transactions.

“This speaks to the growth we’ve seen in our mobile business; 65 percent of mobile transactions are happening same day and travelers are taking shorter trips.” See Hotel Management story.

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