THE private equity owners of Stella Group have moved decisively to restore the company’s bruised financial reputation by creating two separately managed, financed and independently operated businesses – Stella Hospitality Group (140 hotels under the Peppers, Mantra and Breakfree brands) and Stella Travel Services (Harvey World Travel retail network among many brands). Owner CVC Asia Pacific said “each of the businesses will operate as a separate entity with its own Profit and Loss, capital structure, customer base, Board of Directors and management team.” Perceptions of Stella’s financial viability were placed under pressure by a series of reports in The Australian during April suggesting it was struggling to service $900m in debt. Under the new deal, Stella Hospitality has assumed $245m of long-term debt, Stella Travel Services will carry $40m in debt. Chairman Andrew Cummins said the restructure gives Stella Hospitality and Stella Travel “a solid and stable platform to grow as the hospitality and travel markets recover.” Update 4/8: Speculation that UBS has taken a major stake and that the restructure prepares the company/ies for a float. See SMH story also The Australian.
- Sydney, November, 2020 -
Work is under way on Short Term Thinking, the first Australian event focused on short stay accommodation.
It will be an action-packed day where all sectors of the industry can meet, learn and network, setting up their year ahead with new relationships, contacts and prospects.
Space has been blocked for mid-November in Sydney.
While a lot can change between then and now, we're confident we'll be able to run a flesh and blood event with live streaming for those who can't make it.
Because final capacity is understandably uncertain at this point, please register your interest to be put on a non-obligatory wait list and also receive the latest updates.
At the moment we're looking for foundation partners - please call event producer Martin Kelly on 0414 774 978 to find out more.
- IDEAS, ACTIONS, CONTENT -
Travel IQ is a content, marketing, research and strategy consultancy for travel businesses.
It helps travel companies improve positioning, communications, stakeholder engagement and public relations through content-led strategic initiatives.
Typically, Travel IQ develops a multi-tier approach including stories/blog posts, newsletters, media releases, white papers, reports and events - all designed to better connect business with their customers.
Often, clients have neglected their marketing communications, so Travel IQ works with them to create credible positioning and messaging to ensure a solid, relevant platform before embarking on outreach.
Travel IQ is run by Martin Kelly, who has a strong background in travel, journalism, communications and marketing.
He is also a respected travel industry analyst, contributing to Phocuswright's regional research reports while representing them as a speaker at events in Australia and overseas.
For further information please email email@example.com
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